Social media is the number 1 activity on the web.
Brands are being talked about throughout the day and night in a plethora of communities - Facebook, Twitter, LinkedIn...
The purchase process for the majority of us now starts with a browse of social sites to garner opinions on products and services - these opinions are trusted more than a brand's own website!
Marketing today is about how brands can: participate in the ongoing conversations taking place in social media; have a rapport with bloggers; and have a presence in social sites frequented by their audiences.
Understanding the importance of contributing to discussions helps build the reputation needed to become a valued member of the online communities relevant to your business.
Brands that embrace social media will increase awareness, gain credibility, develop advocates and drive sales.
Training - Show
Social Media Workshop
Advanced, intensive and practical hands-on 1-day training course in which delegates discuss new social media and how it can be harnessed to grow their businesses. Download.
Research - Show
Insight Services – Reputation Management
Do you know what people are saying about your company on the internet? We provide real-time blog monitoring services. We can keep track of who is saying what across hundreds of thousands of blogs. You’ll know what is being said before it gets out of hand.
We can help you find out what people are saying about you, and more importantly, how to ensure your brand is portrayed in positive light online.
Quantitative and qualitative analysis allows you to provide a real insight into what your customers think about your brand.
Strategy - Show
Social Media Implementation Programme - Strategy Development
Creating a Social Media Implementation Programme road mapping a 12-month plan, creating new and integrating with existing activities.
Execution - Show
Social Content – Facebook, Twitter, Blog, YouTube, Apps
There are a variety of ways that we can implement social media for your business. We create content in formats that are easy for your audiences to consume including: Facebook pages; Twitter accounts; YouTube videos; Blog posts; Mobile apps.
Facebook – we’ll help you develop, implement and measure a successful Facebook marketing campaign from start to finish.
Twitter & Blogging Strategy – we’ll develop a blogging and Twitter strategy for you. Blogs allow you to continually produce fresh content and engage in an ongoing conversation with the community. Using social media technology to report on news events, speeches, lectures, conferences, and more as they happen.
Social Media Advertising Campaigns
We plan and design social media advertising campaigns including Facebook.
Social Media Communications Campaigns
The fundamental difference between social media and traditional advertising or public relations is the ability to have a dialogue with your customers. We’ll help you find the right way to talk with your customers.
As part of the Social Media plan we develop and implement:
- influencer campaigns
- advocacy programmes
- community building
- conversation management & response
We design, create, and implement widgets that will give you a presence on Facebook, blogs all over the web, and more.
A “wiki” is a website or similar online resource which allows users to add and edit content collectively. Wikis allow users to share knowledge and up-to-date information.
We recently developed a new social media based website with full content management system…
We worked with Queen Elizabeth's Grammar School, Faversham, Kent to produce their school video.
The Soldiering On Through Life Trust appointed Purple Tangerine to source partners for its…